On today’s episode Grant discusses the art of cold calling. It’s necessary and unavoidable for everyone at some point in their lives—especially for entrepreneurs.

As long as you need something in business — more clients, a permit, a loan or a favor, you will have to get to the right person, get their attention and convince them to take action.

Tune-in and watch Grant role play with various callers and critique their cold calling pitches. Grant offers tons of valuable information to make your cold call a successful one:

Here are a few tips to master the cold call:
1. Be confident
2. Open with your reason for calling
3. Offer a bold claim early in the call

Cold calling is one of those things an entrepreneur must learn to master. The sooner you start to cold call as a way to promote your business, the better off you will be.

My GCTV is mobile. Get it on: Apple | Android

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Twitter – @GrantCardone
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  • brettjcoffey

    The lost Art of Sales!!!

  • jakeasharp

    GC bout to bring the smoke!!!

  • LouisIsSuccess

    Father G It’s go time!

  • Dear Friend Cardone, I have send you a Fashion Promo Pack of our Brand: Takoda last monday from Holland! Hope You Like It!! XD:D

  • Andrea Alvarez

    Question: Do you try to build any kind of rapport when cold calling? thanks!

  • Hey GC glad to be back #GCTV #CardoneZone

  • KenWalls

    I do the 2nd best show on the network!!! hahahaha!!! Love ya brother!

  • chadpittenger

    The Grind Includes Friday!!!   Get the Your Hustle ON!!!  #10XHustle

  • BrandonHeggemeier

    I definitely need help on my cold calling skills!

  • chadpittenger

    BrandonHeggemeier Get Millions On The Phone [email protected]

  • the1frankland

    GC the king

  • brettjcoffey

    Cold as Ice – https://www.youtube.com/watch?v=eC99JhQq-3w

  • chadpittenger

    Keith Dixon The Godfather is Back and bringing the Bold Truth!!!

  • Andrea Alvarez

    you are so funny…while speaking the truth… hahahahaha

  • Yitzi

    Tel # isn’t going through…
    Cold Calling Questions:
    1) Is permission based questions necessary? For example “Is it okay if I share some information with you?”
    2) Are questions necessary (to get them “comfortable” or to get them “to talk”)? For example “Have you ever lost a deal because a mortgage fell through?”
    3) Any specifics for mortgage lender cold calling on Realtors for referrals? 
    4) If cold calling for Realtor referrals, is it ok to ask for referral on the first call or is it better to just get an appointment and continue with face-to-face?

  • Rady_Tsvetkov

    Phone is the KING

  • cole money

    answer the phone

  • Chad Muncy

    Grant. What is the absolute best tactic for a stubborn gatekeeper having a bad day?

  • Not to hard at all!

  • All Set and ready Grant

  • TaxTwerk

    Does anyone have any tips for cold calling for accounting services?

  • Undray4000

    Educate Plan & drill drill drill !

  • hinc1mike

    Wow I call business to business and never use a script I go off the top of my head. I lose focus and stop calling fast tho, I wish to keep cold calling after 15 min

  • Kevin

    Cold Calling works, every-time, if not, then you do have your pitch.  Watch the Pitch from Young Hustlers.


  • Chad Muncy

    When you get a cell phone of an executive and you want to text them, what is the best single text to send to get their attention?

  • chadpittenger

    Most people take action to stop fear. The Successful take action in spite of fear.  

    Don’t be most people, don’t let fear be your master……

  • love me some GCTV!!!

  • love COLD CALLS

  • Gregory Roberts

    GC is the stone cold Sales Killa

  • Undray4000

    We ALL need practice&refining I know I do for sure!

  • Dat_DamnNatasha

    Call them

  • I want a BLING 10X HAT!!!!

  • what if he says…I don’t believe you at all!  Then what?

  • Chad Muncy

    Sitting here filling in my 10x planner for Monday while learning from GC. The BEST!  #hustlemuscle

  • The best part here is GC cuts through the bullshiz. Waste of time = $$$ #JustSayin

  • Chad Muncy Ditto. Using ToDoist to organize now.

  • #MillionsOnThePhone is the BEST webinar of all time

  • Kelly Murphy Krolikowski

    I bought the cal and the planner today!  Thank you sir for offering greatness & sharing your message

  • Andrea Alvarez


  • Yitzi


  • Dmichael14

    Love GC shows, Congrats on getting GCTV on Roku!

  • Chad Muncy

    I want to see Grant Cold call someone live. I wanna watch the master.

  • Dmichael14

    go on youtube, you can see em closing sales

  • Chad Muncy

    Dmichael14 10-4. Thanks

  • I have the best pitch, but I can’t get thru… Call me 919-723-8106 Its Ryan from Raleigh!

  • Undray4000

    Lmfaoo his reactions tho!

  • I want the planner…buying today!

  • ChrisBillie

    great EDU.

  • Great show so far Grant

  • KelligrewsAuto

    Grant, Learned a lot from this show. Thanks for the step by step for cold calling. I look forward to trying this out for my business.

  • KelligrewsAuto Buy MillionsOnThePhone…..  Best Cold Calling webinar of all time

  • Thanks for all of the help so far today Grant. You helped a bunch of sales people that were lying on the side of the road in your neighborhood.

  • Call me, I can’t get thru. I will do the best commercial in 30 seconds for you!

  • Emmanuel jean Pierre

    That s the show I was waiting for

  • 919-723-8106

  • Jpull77

    Awesome content…all for FREE! If you can’t sell anything with this stuff, you don’t have a pulse! Great stuff Uncle G!!

  • KelligrewsAuto

    Milind_Gupte Thanks


    Any big plans to help more Veterans in 2016?

  • Chad Muncy

    Call Ryan from Raleigh I wanna here his pitch 919-723-8106

  • PaulaVaughn

    This is OUR life jacket!!! Best thing I have ever heard! <3 We need this! More More More!

  • C21AlexWeaver

    I got my biggest sale in real estate off of a cold call!

  • Kelly Murphy Krolikowski

    Your wife and Jarod told me to get this to you and Sheri https://youtu.be/GccV4ZFpJE8

  • brettjcoffey

    Cant get through on the phone!

    Grant got your name from Heath Powell.

    Understand you are the number 1 go to guy for sales, training and motivation is that true?

    Can I have your attention for the next 60 seconds?

    I’m with Jeunesse Global a network marketing company looking to joint venture you and your companies skill set and training with my team of 10k. A billy company inside of 6 years in 120 countries.

    Can I get 5 minutes in your office bring by some products in our anti aging and stem cell technology, heath, fitness and telomeres technology and talk training and joint venture?


  • @rbnprz15 it’s like saying MLM is dead, both are misused by people that suck but are the most effective at sales!

  • Do you want to hear me promote GC like nobody can. Call me… 919-723-8106

  • robert herjavec

  • thecreditcowboy

    Thanks for putting this out for us. You and Gary V it will be BANGING!!!! Bring the HEAT!!!

  • Kelly Murphy Krolikowski

    SIR!!!  Dec 12 Austin

  • Craig Gray

    You should be a guest Shark On Shark Tank Grant

  • Kelly Murphy Krolikowski

    Sir watch this video!!!  Lets go! Lets go! Lets go https://youtu.be/GccV4ZFpJE8

  • Chad Muncy

    @Craig Gray I agree!

  • RogThaBarber

    Uncle G..
      I got something for you and your staff..
       I’m coming down there

  • Grant always stirs my stirring up more!  ‘Bout to burn des phone lines…lol

  • Perfect your pitch and you will not think #coldcallingisdead GrantCardone

  • jjrryyss2015

    If grant cardone and simon cowell had a child, it would be the greatest sales coach in the history of business

  • Ryan From Raleigh I’m from Raleigh Ryan, what are you selling?

  • Hi Ken,
    Thanks for asking. I own Raleigh Printing & Graphics. We provide a large variety of printed marketing materials, direct mail services, signs, and custom logo and web design. What business are you in?

  • Ken Trabucco Ryan From Raleigh Hi Ken,
    Thanks for asking. I own Raleigh Printing & Graphics. We provide a large variety of printed marketing materials, direct mail services, signs, and custom logo and web design. What business are you in?
    Whatever it Takes: https://grantcardonetv.com/video/cardonezone/cold-calling/#ixzz3s4XaUbYM

  • Ryan From Raleigh Hi Ryan, if you are a large format printer and offer trade show displays, you have to check us out http://www.nadisplay.com what’s your email so I can send you our wholesale price list. I look forward to your reply. thanks!

  • Jose

    Uncle G. You’re the man! Thank you for sharing light where there is not electricity!