The Triumph of Unified Communication – Bullfrog
It is impossible to know when the first business communication happened in the history of mankind. It is safe to say business communication is as old as business itself.
As business transactions between individuals and companies have grown throughout history, business communication also grew and became more complex.
During the Industrial Revolution, most business communications typically flowed one way, with executive leadership pushing information down through organizational structures and eventually to workers, who were expected to simply implement the project or comply without question. Handwritten letters and telegraphs were often used to handle business communication. These tools were perfect for the type of business communications executives needed at that time.
The invention of the first telephone by Alexander Graham Bell in 1876 and the invention of the first phonograph by Thomas Edison in 1877 introduced a new style of communication and culture.
These discoveries changed the face of communication. Instant two-way communication became possible and enabled people to know what was happening almost as soon as it happened. As a result, business communication became faster and more robust.
The continued innovation of technological solutions and tools in business communication was perceived positively by businesses as it helped improve ROI, efficiency, and customer engagement.
As many businesses recognized modern business communication as a main driving force for growth, they started allocating a considerable amount of capital towards advanced communication tools. Demand and innovation for better communication tools and technological solutions grew every day.
The technology boom in the late 20th century brought companies plenty of choices. This brought its own challenges and opportunities. The multitude of tools and styles of communication that did not work together or integrate with existing solutions created confusions in the business environment. The problem was not only a lack of integration or information overload but also a requirement for employees to go through regress and expensive certification process to use or manage the tools.
Out of this basic necessity, Unified Communication was born. Unified Communication is the next generation solution that has revolutionized business communication once and for all.
Unified Communication provides a single, integrated business communication solution that vastly improves one’s daily workflow, and works from any location and device. It has revolutionized workplace collaboration. If your goal is to grow your business, Unified Communication is the best solution for you.