Selling = Wealth - Jerry Fetta | Grant Cardone TV

Selling = Wealth – Jerry Fetta

So many times I see people that have a complete disconnect between their goals to be wealthy and the necessity of knowing how to sell. People talk to me all the time about how they want to be wealthy and financially independent and then I bring up sales and immediately they are turned off. “I’m not interested in that” or “Oh, I’m not a sales person” or my all-time favorite, the full declaration of “I am not going to sell anyone on anything at all”. Great! You don’t have to! You also don’t have to be wealthy. They’re both optional but they don’t come without one another. It’s a 2 for 1 deal. Today I want to address the importance of selling so that you can master it and create wealth at will.

I didn’t want to sell either. In fact, I hated sales. I didn’t want any part of it and I purposely would avoid it. The result? I was broke and had no confidence in my ability to earn income. This is a key similarity with all of those who are afraid to sell. It’s not distasting, it is fear. Your income is low, you’re not taking responsibility for it and you don’t want to because you know you don’t know how and you’re afraid of what will happen. That was me and when I overcame that, I began building wealth.

Wealth literally does mean you must have lots of money. You might have life goals, sure, but nobody is going to pay for those for you and every single one of them is going to require money. Unless your life goal is to be homeless and live in the woods, but even then you’ll need money to some degree. When you realize money is a requirement, not a good idea or an option, but an actual vital necessity and required of you, then and only then can you even begin to imagine that wealth might possibly be real for you.

We’ve come to terms with the fact that you need money, yes, but now the problem is that you don’t have enough of it. Here are your options:

  1. Win it
  2. Steal it
  3. Marry it
  4. Inherit it
  5. EARN IT

I’m not going to help you with options 1-4 because they’re based on luck and low ethics to a degree so I will talk to you about earning it. “Well Jerry, that’s what I’m doing. I work and earn money.” Yes, but you don’t earn enough. And by the way, you ARE selling. You’re selling your time, energy, creativity, and ideas for money because you don’t know how to sell anything less valuable than that. You’re getting ripped off if you are trading yourself for money. Want to earn more? With this method, you’ve got to give up more of yourself. You’ll be able to do this until you can’t. At some point, there will be nothing left of yourself to trade and you’ll be broke. So you’ve got to come to grips with selling or come to grips with the fact that you’ll someday be old, penniless, and worn out. Which is it going to be?

In reality, selling is just effective communication. So I’m going to make a prediction. If you’re “not a salesperson” you probably get walked over a lot, you are “introverted” and nobody really considers you exist, or you’re always arguing with people. How do I know that? Because those that can’t sell also can’t communicate and because of that they are pushed over all the time, or they are just ignored, or they always frustrated with “other people” and often get into arguments and disagreements. It’s a low level of communication and an even lower level of responsibility. Learn how to sell and you’ll not only build wealth, but your life will improve.

Right now, I am actually selling you on selling. In fact, you already know its a good idea and you know you should be doing it and that’s why you’re so touchy about it. W = MKM. Wealth equals the ability to Make money, Keep money, and Multiply money. Make money comes first. This means to sell. If you don’t make it you can’t keep it and then you’ll have nothing to multiply which means, no wealth. It really is that cut and dry. Not only that, but you must be able to repeat the cycle. You can’t just make money, keep it and multiply it once. You’ve got to recycle the money you multiplied into your ability to go make more. You don’t only have to accept selling, you have to get obsessed with it. It is like breathing. Economically, if you don’t breathe you won’t live. If you don’t sell, you won’t have wealth. It doesn’t matter if you don’t “like” it. Try not liking breathing and see what happens.

At this point, if you’re still reading, it is because you’ve realized or you agree that you must know how to sell. We can’t talk about investing, or taxes, or saving if there is nothing to invest, nothing to pay taxes on, and nothing to save. If you understand that, I want to give you a free 3 day trial to Wealth DynamX University. Why? Because we include 3 days of access to Cardone University in this trial for you to learn how to sell. You will receive 3 days of access, a free coaching call, and a free Wealth Potential Analysis so that you know exactly what areas you can improve upon. Click here to get started.

Own Your Potential,

Jerry Fetta

Grant Cardone Certified Coach

Jerry Fetta helps his clients build wealth so that they can eradicate poverty in their own lives and own their potential.

He believes scarcity and abundance cannot co-exist and that the way to end poverty is to help you build wealth.

You were not created to spend 40+ hours per week serving the 40-year-to-life sentence trading your precious time for money just to live in mediocrity.

However, the truth is that time and money must be exchanged. It just doesn’t need to be you making the exchange.

Jerry helps his clients create wealth that exchanges time and money on their behalf. The only way to do this is to make more money, keep it, and then multiply it.

He has helped clients double their income, save $100,000 tax-free, and secure 8-12% fixed annual returns on their assets.

To get started, go to