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How to Predict Your Customers Next Purchase – Tim Clark

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#4 – Automate data management and data collection
“Massive action taken on big data will make you rich!” – Tim Clark
Microsoft bought LinkedIn for $26B, for its DATA – Forbes
  1. Collect the data
    1. Customer identification
    2. Customer behavior
    3. Transaction data
  2. Analyze the data
  3. Take Massive Action on the data
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