Olympians Are Made, Not Born

I see a lot of parallels between Olympians and the greats in the world of business. As the world focuses on the games being played down in Rio, we all can enjoy the greatness on display—but we know very little of the sacrifices these athletes made to get where they are now. There are 7 billion people on planet earth but just a tiny handful of them are competing down in Rio this week. What makes them different?

Olympians share the same qualities other successful people do.

I’ve studied super successful salespeople for decades and the traits that are common among them all include discipline, persistence, and a strong work ethic. These are the same qualities that are required of Olympians—and each of these things can be trained.

Some people have asked me if sales are about a skill set or if it is raw talent. I’ve said many times before that great salespeople are made—not born. Becoming a great salesperson comes from proper training, not your DNA. When you are born, you don’t know anything. You’re just a baby. You get to school a few years later but schools don’t have courses teaching you things like persistence and how to be successful. In fact, I went to school for 17 years and not one course was on success.

We all began from the same starting line. If you aren’t first in your space now, it’s because you haven’t been training. Success requires training. Nobody got to Rio without training—each athlete took massive action to become great. All the greats—at whatever they do—have to train. DNA will not get you in first place. There are plenty of people that have great genes that aren’t competing in Rio.

Related Article: The Quickest Way to Explain Success

For me, it wasn’t until I committed to becoming a professional in sales that I began to study what it actually takes to become successful. I became great in sales, so I believe that everyone can learn the art of sales. Let’s get you fighting—every minute of every day—for the number one spot in your space. Nobody is born #1. There is not one athlete down in Rio winning a gold medal over the next few weeks that was born with that gold medal.

Being #1 is something you develop through training skills.

The training you need is available, you just need to invest in yourself. Olympians Michael Phelps and Katie Ledecky have been training for YEARS to dominate TODAY—and they have the gold medals to prove it. The Olympians who will be participating in Tokyo 2020 are training TODAY. There is no getting around it, your future depends on what you do today. Get training right now on my Playbook and start securing your financial future.


Be great,

Grant Cardone

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