How to Convert Leads Every Day on Social Media for Free
How do you use Instagram, Facebook, and Twitter to make money? What if you could use every platform to generate free leads every day? You want leads for your business, leads to close, leads that are ready to buy, and leads that are BIG. There are many digital marketers out there who are trying to teach you how to find new leads, but the problem is many of those same guys have never produced a big, booming business for themselves.
No matter how small or big of a business you’ve got, the fact is companies that make themselves rely on internet leads are 100% more profitable than those that don’t.
More sales will be transacted online this year than ever before and that number is growing higher every month. 50% of all customers spend more than 75% of their shopping time in research on a website.
What does this all mean?
You need to know how to convert digital leads.
James Jacobi went from $50,000 to $250,000 with new leads after attending last year’s 10XGrowthCon.
“GrowthCon 2017 was the ignition and massive acceleration to new learnings, growth, new mentors and success coaches, really a new way of life. My last 6 months income was around 50k, my next 6 months is looking to be around 150-250k from landing the biggest clients ever in my 10-year career and now see a path to get to a million in the next 18-24 months.” – James J.
Here are a few tips today to keep in mind with digital leads:
1) Don’t forget online leads still need to be sold.
Too many people on the internet think they’ll run an ad, get a lead, respond to it and everything is going to be fine. We live in a huge universe of leads and opportunities but people still need to be sold. Selling can be done in person, in an email, over the phone, texting, letters — I can sell anyone, anywhere, if I understand that I’m selling and not just taking an order.
Even when I go to the grocery store I need to be sold to pick up those extra products. If I’m not sure, I’m leaving it there. If I’m uncertain, I’m not going to pull the trigger. How do I make a decision to buy? To be sold I have to be reassured and convinced that this is the right decision at the right time. How do you do that communicating with a lead on social media? Never underestimate this idea that you have to sell.
Leads on social media are like a first date — you have to make a good impression.
How do you make a good impression? With speed, abundant information and follow-up that demonstrates transparency to build trust.
2) You assume the wrong person is the decision maker.
It’s important to view an internet lead as more than just one lead. An internet lead can be a gateway to a bigger opportunity. Companies that have 100 to 500 employees have up to seven decision makers. Don’t assume that your lead is the buyer.
Recently, I bought my wife a product on the internet. She was the decision maker. I was the one doing the work. She gave me the task and I was giving her the information. So I had to go through this information before I gave it to her. When she got in communication with the people it went in a completely different direction and she bought a completely different product than the one I researched upfront.
I felt like I wasted all my time but the truth is I didn’t—I produced a lead, I showed interest and the company did a great job of finding out who was really interested and asked permission to contact her directly.
Work to learn who else will influence the decision, who else might influence the purchase. Just because someone tells you they are the decision maker it doesn’t make it true.
3) Don’t rely on just one form of communication.
You can only get so far on Facebook messenger or direct messages on Twitter. You never want to have only one weapon. The benefit of using multiple lines of communication must never be underestimated. Capturing leads online isn’t super difficult today, but turning those leads into sales is another game altogether. Social media gives us huge opportunity to increase company revenue, but you have to know what you’re doing.
Still looking for the latest strategy on how to drive more traffic, more conversion, and more sales?
The Marketing Mastery Summit at 10X GrowthCon 2018 will bring you the marketing minds behind the most advanced strategies being employed in Digital Marketing on the Internet today. Hear directly from the experts responsible for the most successful and most profitable sales campaigns being run online today.
You will learn how to:
- Use online sales funnels to make money while you sleep
- Create an eCommerce strategy that will punish your competition
- Craft irresistible sales copy for your website, landing pages, and email marketing
- Create an endless flow of qualified leads using Facebook
- Reduce your online ad spend and double your conversions
And that’s why I’m bringing Ezra Firestone, CEO at Smart Marketer to 10XGrowthConto help you expand your business, convert digital leads, and get you hitting the wildest sales goals you can imagine.
Grant Cardone is a New York Times bestselling author, the #1 sales trainer in the world, and an internationally renowned speaker on leadership, real estate investing, entrepreneurship, social media, and finance. His 5 privately held companies have annual revenues exceeding $100 million. Forbes named Mr. Cardone #1 of the “25 Marketing Influencers to Watch in 2017”. Grant’s straight-shooting viewpoints on the economy, the middle class, and business have made him a valuable resource for media seeking commentary and insights on real topics that matter. He regularly appears on Fox News, Fox Business, CNBC, and MSNBC, and writes for Forbes, Success Magazine, Business Insider, Entrepreneur.com, and the Huffington Post. He urges his followers and clients to make success their duty, responsibility, and obligation. He currently resides in South Florida with his wife and two daughters.